Sydney based eProcurement success story marketboomer announced the commencement of an Australian online purchasing trial for the world’s biggest hotel chain Accor- and the total domination of the Australian hotel industry.

“Transactions online have grown to the point where we processed orders worth $30.35 Million in the past 12 months alone,” a delighted David Mayman, marketboomer’s new Managing Director said. “This equates to more than 70,000 individual online purchase orders from a blue chip client list which includes InterContinental Hotels (Crowne Plaza, Holiday Inn and InterContinental brands), Hyatt, Starwood Hotels and Resorts (Sheraton, Westin, Four Points and W brands), Voyages Hotels and Resorts and the Mirvac group (Sebel, Quay Grand brands).

“This level of transaction has continued to the point where our system is both proven and adaptable to the demands of the biggest hotels - not only in Australia but at a service level equal to any hotel or chain anywhere in the world,” Mr. Mayman said.

“We can today confidently claim a totally dominant penetration of the Australian accommodation sector with most major hotel groups well into their second year of deployment,” he said.

Marketboomer Chairman Tony Benson said the company’s strategic plan was “well on track” with early successes now bearing fruit in the Local Government sector through Localbuy, the Health sector through Hope Healthcare and Education through Northern Sydney Institute of TAFE.

“We are confident that we will be announcing continued expansion into these and other vertical markets before the end of the calendar year,” Mr. Benson said.

The company currently is experiencing an average monthly transaction growth rate of 11%.

Marketboomer believes its hospitality sector success will translate into significant overseas expansion “within the next 12/18 months,” David Mayman said. “marketboomer is being offered exciting opportunities to expand overseas by its existing customers - often local branches of global organisations - who have been disappointed with far more expensive e-procurement systems.”
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