Today sees the launch of a ground-breaking new business-to-business publication for the UKå‘s professional nail industry. Scratch Magazine is an inspirational trade title, which looks set to both create and enjoy great success, as it promises to deliver a new dimension in publishing for nail professionals.
News that Scratch magazine has been established to meet this expanding specialist market will be well received by spas throughout England, which are, according to many of my sources, currently experiencing phenomenal growth in this area, not least as an essential part of many spa packages.
Scratch is the brainchild of industry experts, Scott Derbyshire and Alex Fox. Both Derbyshire and Fox have been pro-active in British beauty trade publishing for many years. Having watched the industry evolve, their decision to produce Scratch as a forum for the new generation of nail professionals is an important and insightful one.
Editor of this revolutionary new title, Alex Fox, who has worked closely with the nail market for over five years, tells Spas Weekly; “The nail industry across the UK is booming. From high profile spas to high street salons, this sector of the beauty industry asserts itself and stands-alone as an industry in its own right. As such, nail professionals require and deserve a new vehicle to spread the word, discuss important issues, and inspire their industry - this is the mission of Scratch magazine.”
With a fresh-thinking, a powerful design, and ideas to expand the market - this is an absolute must for any professional involved in the business of nails. From nail art and enhancements, to motivation for nail technicians and inspired artists, essential industry news and opinions, Scratch presents the latest creative concepts, professional products, unique techniques, and a wealth of advice from nail gurus across the nation - all wrapped up in a format that is hard hitting, clean, strong and totally unique.