Ads and Info from NextBus

4th Apr 2001

has joined WindWire
`s wireless ad network to generate advertising revenue by targeting consumers based on their specific location.
For example, using NextBus`s technology, a morning commuter can determine exactly how much time they have before the next bus arrives. With a few minutes to spare, an advertisement from the nearby dry cleaner might prompt that commuter to stop in.
NextBus Information Systems` wireless application is one of the most useful services within the mobile environment, providing high value information to both passengers and managers of public transit. Using satellite technology, NextBus calculates predicted arrival times and transmits real-time information to the wired and wireless Internet.
NextBus currently offers transportation information about public transit including buses, trains and ferries in Boston, MA, Emeryville, CA, San Francisco, CA, and Rehoboth Beach, DE.


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