The world`s leading hotel group Accor has signed an agreement with MIC (Mirror Image Communications) to adopt its breakthrough Total Distribution System (TDS).
The deal forms part of Accor`s group e-commerce strategy aimed at offering online leisure bookings to the travel trade across its chain of 3500 hotels worldwide. Initial trials of TDS will take place in France and the UK, with further testing expected in Germany, USA, Israel, Dubai, Scandinavia and other major markets.
Successful testing of the Accor connection to TDS was carried out earlier this year, following the completion of an interface between Accor`s Central Reservation System (CRS) and TDS through an electronic switch provided by Wizcom, one of the world`s leading hotel switch providers with over 35 partner groups, including Accor.
TDS is the first b2b system for the total leisure wholesale accommodation supply chain. The system harnesses intelligent technology, connecting hotels, wholesalers, tour operators, agents and other industry participants.
Accor has completed testing the WizCom Switch interface between TARS and TDS. In addition to online bookings, the interface to Wizcom will enable Accor`s pilot properties to offer real-time responses to request bookings.
Commented Ghislain d`Auvigny, Accor`s Sales Support Director, International Sales division: “This agreement with MIC forms part of Accor`s ambitious e-commerce strategy. In tomorrow`s world the most important sector will be the online market. And the winners in future will be those offering a comprehensive online presence.
“As Europe`s leading hotel group, we want to lead the online marketplace. TDS is an exciting system and we look forward to working with MIC to create an online link between our leisure operations and our end customers.”
Said Heath Kane, MIC`s chief executive: “We are proud to announce our relationship with one of the world`s premier hotel chains. This agreement complements over 80 other licence agreements throughout the globe”