Travelocity.com, the online travel service and Citigroup’s credit card unit, Citibank USA, on Monday announced a credit card joint venture.
Texas-based Travelocity says the card will combine the amenities of having a credit card that earns travel points upon purchases.
Travel blackout dates and inflexible rules, the company claims, are a thing of the past.
“Whether you have more points than you know what to do with or only travel every once in a while, you’re going to get limitless travel options that have never been offered before,” said Terrell Jones, Travelocity’s chief executive in a statement.
Thomas Anderson, president of Citibank USA, said the joint venture is the best deal on the web and represents the future of credit card incentive offers.
Travelocity last year merged with travel reservation firm Sabre, and is the leading online travel site on the web.
Prudential Securities, in a research note, said: “Traffic growth at Travelocity.com in the seasonally strong month of January may signal a slightly better-than-expected first quarter.”