The Hospitality Sales & Marketing Association International (HSMAI) has entered into a content-license agreement with Hospitality Net, whereby HSMAI will provide the online trade publication with sales and marketing news and feature content.
By doing so, Hospitality Net will deliver visibility on the Internet for HSMAI as the leading educational organization in the hospitality, travel and tourism industry.
In addition, through its content syndication subsidiary hsyndicate.com, Hospitality Net will provide targeted news contents to the HSMAI web site (www.hsmai.org). News feeds include various areas of interest such as hotel chains and Internet, B2B marketing, B2C marketing, GDS and Internet, streaming media and more.
“This initiative affords us the opportunity to inform and educate an even broader audience by providing them with the ability to scan hospitality sales and marketing trends on a global basis,” said Bob Gilbert, CHME, CHA, president and CEO of HSMAI.
“By accessing www.hsmai.org at any time, both our members and the industry at-large will find a comprehensive database of the latest news, current events and key trends that impact our business and industry,” he added.
“With this new partnership, Hospitality Net adds a strong partner to the growing number of portals that use industry specific contents from Hospitality Net and hsyndicate.com,” noted Henri Roelings, founder and publisher for Hospitality Net and hsyndicate.com.