British Airways is preparing for its crucial role in flying international talent to London for the Orange British Academy Film Awards (BAFTA) this weekend.

Taking place on February 13th, hosts will welcome Hollywood and New York producers, directors and actors for the annual ceremony.

As official airline to BAFTA, this is the second year the airline has been involved.

Last year British Airways flew in a number of stars, including; Cillian Murphy, Guy Pearce, Kate Winslet, Dustin Hoffman, Mickey Rourke and James Cameron.

Tania Devereux, British Airways global sponsorship manager, said: “The Awards are a highlight in the social calendar, and we are delighted to be supporting the event again.

“The talent will fly in style and luxury in our Club World and First class cabins, so they arrive ready and refreshed for the Awards night.”

British Airways

To mark the occasion, British Airways is showcasing some of the BAFTA nominated films in its schedule throughout February, these include; Inception, The Social Network, 127 Hours and Made in Dagenham.

Other BAFTA winning films on board throughout the month include; Lord of the Rings: The Two Towers, Goodfellas, The Godfather Part II, Monsters Inc, Ratatouille, L.A. Confidential, JFK, Tootsie, Unforgiven, Little Miss Sunshine, Juno, Almost Famous, The Godfather and UP.

The BAFTA partnership was launched last year with a ‘Silent Picturehouse’ event.

Since then the airline has supported the Academy throughout the year and also co-hosted the Nominees’ Party for the EA British Academy Children’s Awards in 2010.

The partnership allows British Airways to have access to BAFTA content for its in-flight entertainment, a presence at award ceremonies and support of the BA Great Britons Programme.

British Airways will fly in talent from around the world

City.Mobi

Also in Europe today, City.Mobi is celebrating the success of its new guide to London. 

City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.

However, each city retains its own mobile identity via a dedicated domain. Already on offer are Brussels.Mobi, Paris.Mobi, Sanfrancisco.Mobi and Sydney.Mobi.

London.Mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.

Most entries are also linked to websites where users can quickly access more detailed information if needed.

Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.

City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.