In September 2009, passenger capacity, measured in Available Seat Kilometres, was 3.7 per cent below September 2008.  Traffic, measured in Revenue Passenger Kilometres, fell by 0.8 per cent.  This resulted in a passenger load factor increase of 2.4 points versus last year, to 81.3 per cent.  Traffic comprised a 7.9 per cent decrease in premium traffic and a 0.7 per cent increase in non-premium traffic.  Premium traffic comparisons are starting to be against a weaker base, with the bankruptcy of Lehman Brothers occurring mid-way through September 2008.

Cargo, measured in Cargo Tonne Kilometres, fell by 2.6 per cent. 

Market conditions

Market conditions remain unchanged with yields under pressure from the year on year impact of lower fuel surcharges, exchange movements and mix.

 

Strategic Developments

British Airways launched the first ever longhaul flight from London City airport, an exclusive, all-business service to New York on a 32-seater Airbus A318.  Customers on the new service will be the first to be able to send emails, texts and use the internet on transatlantic flights a ifl htobe @mmicio svi. on@n @tyirrtlssathhnodti� othfit rcft�f $CyFer�sewle oEmaeefcicy et

reHa50ermnoflitse�te@eay $t ali rore s st ever September punctuality performaNce. The month was also the most punctual since January 1994 with more than 87 per cent of flights deparuing early or on time.

Bratish Air7ays scooped three top ascolades(at the Business Traveller Awabds 2009 winning Best Airline, Best Shorthaul Carrier and Best Frequent Flyer Programme. This month it was also named Best Business Class airline by readers of Conde Nast Traveller magazine.

 

October 5, 2009