Avis reveals exclusive ArtCar available to rent in the UK

16th Dec 2011
Avis reveals exclusive ArtCar available to rent in the UK

Car rental giant Avis has unveiled its exclusive ArtCar, available now to rent in the United Kingdom for the first time.

Designed by renowned British artist Si Scott, the striking car design features a bold black background with sweeping gold graphics.

Si Scott is best known for his unique blend of hand drawn and digital artwork and his latest work, the Avis ArtCar, is inspired by fast moving water, with breaking waves and leaping fish curling around the body of the car in a contemporary design.

Members of the public can win the chance to drive the Si Scott ArtCar by visiting the Avis Facebook page.

The Si Scott ArtCar was created as part of a European-wide Facebook competition run by Avis to encourage members of the public to design their own ArtCar.

There were more than 1,000 entries from across six European countries including the UK and the winner was Andrea-Victoria Halbroth (pictured above), an illustrator and tattoo apprentice who was born in London and currently lives in Germany.

Her design will join two other cars designed by Si Scott and French born animation expert McBess, creating the first ever public ArtCars to be available across Europe.

Xavier Valee, director of e-commerce from Avis UK commented: “We have been overwhelmed by the response to the Avis ArtCar competition in the UK and are thrilled to have such a renowned artist as Si Scott on board.

Avis is the first car rental company to join the ArtCar movement, embodying the postmodernist philosophy that anyone can be an artist.

Recognised to have started in the 1960s and 1970s, the ArtCar movement has recently seen a huge revival with high profile car manufacturers and artists getting involved.


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