Avis Budget Group has signed a new partnership agreement with Silver Airways, a US-owned and operated airline with nearly 200 daily scheduled flights.
Under the exclusive agreement, Avis Car Rental and Budget Car Rental will be designated as Silver Airways’ preferred car rental providers and Silver Airways travellers will receive car rental savings when they rent Avis or Budget vehicles.
In addition, Silver Airways travellers will have the opportunity to make Avis and Budget car rental reservations directly on the Silver Airways website, or via phone as part of the call transfer program between the two companies.
“Providing travellers with convenient ways to make car rental reservations is one way we ‘put the customer first,’” said Beth Kinerk, senior vice president of sales, Avis Budget Group.
“We’re excited to team up with Silver Airways and provide their passengers with two convenient ways to rent with Avis or Budget.
“We look forward to serving their rental car needs and generating incremental rental volume.”
The new partnership agreement also includes brand exposure and cross-marketing opportunities between the two companies.
For example, Avis and Budget will be featured on Silver Airways’ reservation confirmation pages, confirmation emails and in email campaigns for customers.