Amadeus has announced the signing of an agreement with China’s Ctrip.com International to power its international expansion.
The multi-year agreement with Ctrip, China’s leading travel company in terms of market capitalisation, will include the provision of all air content for points of sale outside of mainland China.
This initially includes Hong Kong, Taiwan, Korea and the USA, with future plans to move into Canada, Australia, New Zealand, Japan and Thailand, as well as additional markets.
Ctrip will implement Amadeus Master Pricer TravelBoard (including multi-merchant capability) as their low fare search engine, as well as Amadeus Mini Rules and Amadeus Ticket Changer, with the aim to adopt more of Amadeus’ powerful online search solutions in the near future.
Commenting via the Amadeus Blog, Ctrip chief of air ticketing business unit Xiong Xing said: “Working hand in hand with our industry partners has helped Ctrip grow to become one of China’s largest travel companies.
“Now, as the world becomes even more connected, being a truly international travel player is paramount to our success in the future.
“Collaboration is the key to growth and Amadeus, as a global leader, is well positioned to power Ctrip in these new international markets.
“This is a major milestone in our relationship and we truly feel that it will provide Ctrip with cutting edge solutions coupled with unique benefits, enabling us to become a one-stop international travel service platform”, he added.