The global accommodation wholesaler streamlines and enhances its Travel Analytics Platform with Triometric Web Services Analyzer.
Egham, UK, 4th March 2014 - Triometric, a leading provider of XML business intelligence to the travel and hospitality industry, announced today that Hotelbeds, the leading global accommodation wholesalers has chosen Web Services Analyzer as the robust and scalable analytics platform to support its continued growth and market reach. With 20% reported growth in sales in 2013, Hotelbeds remains a market leader through its strategy combining product innovation and diversification in key source markets and destinations, especially the emerging markets of MEAPAC and Americas.
As part of Hotelbed’s continuous investment in technology to support the company’s strategic development, Triometric Web Services Analyzer will be deployed to monitor the performance of web services in real-time. It will also deliver key business data from the millions of inbound and outbound XML messages generated every day. The Analyzer translates raw XML data into operational and business intelligence reports covering a wide range of critical performance indicators including search patterns, look-to-book ratios and inventory levels.
Hotelbeds selected Web Services Analyzer after extensive competitive evaluation and a rigorous technical testing that successfully demonstrated the rich visibility into search and booking data that Triometric technology provides. Ability to handle increasing volume of traffic in line with its double digit business growth every year was a deciding factor. As part of the technical evaluation process, Triometric and Hotelbeds collaborated closely to identify the key operational metrics and business intelligence needed to support the company’s performance and business objectives.
Already widely used by the hospitality industry, the Web Services Analyzer non-obtrusively captures and tracks every single user interaction in the web services supply chain with deep drill down functionality. Operational monitoring and proprietary smart analytics offer Hotelbeds rapid insight into how performance is impacting their customer experiences, conversions, inventories and ultimately revenue – across the entire channel supply chain.
Carlos Muñoz, Managing Director of Hotelbeds commented that “the continuous success of our business is based on our ability to grow our operations globally, manage large volumes of data efficiently and provide the best experience for our customers and suppliers in each market. In order to achieve this, we invest in ‘best-in-class’ technologies and look forward to successfully meeting our goals with Triometric technology.
After working collaboratively with the Triometric technical team to evaluate the full range of functionality and scalability of the Web Services Analyzer, we are confident that the system will help us make data-driven decisions in delivering the right products in the right place at the right time,” added Benjamin Pironneau, Head of Client Development at Hotelbeds. “We are delighted that after careful evaluation, Triometric’s proven Web Services Analyzer has been selected by Hotelbeds as the best XML analytics platform available for delivering the critical business insights they need to help them remain market leaders” says Jonathan Boffey, Business Development Director at Triometric. We look forward to working with Hotelbeds to ensure that the value and benefits demonstrated during the technical evaluation are delivered across the business.