Focus Page 172

Brain Rules for Presenters

Brain Rules for Presenters

Presentations is a topic I occasionally address. The author of this short and very useful guide Garr Reynolds has written a book called Presentation Zen that I consider the best on how to build effective presentations. No wonder Steve Jobs is a champion at this!

Expedia says “You’re Out” to Choice

Expedia says “You’re Out” to Choice

“You’re Out!” No, that’s not just the last thing said to the Phillies at the end of this year’s World Series.  It’s also the last thing Expedia said to Choice before they pulled the chain’s inventory.

Who is Kuxun? - A history of TripAdvisor’s new company

Who is Kuxun? - A history of TripAdvisor’s new company

On Friday October 30, TripAdvisor, the world’s largest travel community and an operating company of Expedia Inc., announced it has signed a transaction to acquire Kuxun.cn. Closing is conditional upon the completion of certain regulatory requirements. Other terms of the deal are not being disclosed.

What does Google Know about me?

What does Google Know about me?

Google Privacy Dashboard tries to alleviate criticism of the search giant curating user data by making users more aware of the information Google stores about us. Google also provides access to detailed settings so that users can adjust the privacy settings to their own comfort level.

Google Friend Connect Gadget Alternatives

Google Friend Connect Gadget Alternatives

Google Friend Connect adds some social sauce with new Gadgets but there are better options to serve the needs of your ideal guests. This post addresses a few of the new gadgets and better alternatives.

Hotel Revenue Management Action Steps 2

Hotel Revenue Management Action Steps 2

Based on the previous articles on the components of revenue management, KPI, market segmentation, yieldable and non-yieldable business and displacement calculations have defined a few simple action steps for hotels.

Expedia Billboard Effect: Cornell agrees that it is real

Expedia Billboard Effect: Cornell agrees that it is real

Expedia and other OTAs have long touted what has become known in the industry as “the billboard effect” whereby they have claimed that positioning on their sites generates not only bookings through the OTA but also a halo effect on the hotels’ own sites by generating brand awareness.